RUSSIAN STATE UNIVERSITY FOR THE HUMANITIES
RUSSIAN STATE UNIVERSITY FOR THE HUMANITIES
PR and communicative technologies

PR and communicative technologies

The relevance and advantages of the program in relation to similar programs of other universities can be seen in its wide professional context and the synthesis of theoretical studies with practical internships with companies/potential employers.

Our educational traditions call for active student research, which creates the skills necessary for work in the field of advertising and PR. The ability to independently choose the direction of one’s professional development is ensured by a block of elective courses.

A number of professional subjects of the curriculum are read in a foreign language, providing for a well-rounded education.

All the teachers of the professional cycle have an education and experience corresponding to the profile of the discipline they teach. They also conduct research and practical work corresponding to their specialization.

Types of occupation: creating professional texts.

Key disciplines of the program: Theory and practice of PR, Theory and practice of media communications, Fundamentals of project management in advertising and PR, Research in PR, Organization and conduct of PR communication campaigns, Reputation management, Internet technologies and new media in PR, Intellectual technologies, World communication processes, Communicative urban studies, etc.

Areas of occupation.

  • Communication, information and communication technologies (promotion of media products, including print media, television and radio, online resources);
  • Media and publishing (multimedia, print media, TV and radio);
  • Advertising and PR.